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Google Pagespeed Insight

What is Google PageSpeed Insights? When competing head-to-head with other websites for the attention of your audience, ensuring your website delivers a seamless user experience is critical. Users expect your website to load quickly, and slow load times can be a huge turn-off for visitors. It not only impacts how your users feel towards your […]

February 17, 2024

Affordable Marketing Techniques

Digital Marketing

Marketing is important for any business, and having a budget to support your marketing strategies is even more important. Whether your business uses traditional marketing methods, keeps up with the latest trends, or has a unique formula, one thing’s for sure – more of that budget is likely heading towards digital marketing every year.  Businesses […]

February 12, 2024

Affordable Marketing Techniques to Supercharge Your Business

Finding Clients as a VA

Virtual Assistant

Virtual Assistants (VA) are known for offering specialised support to businesses and entrepreneurs. In order to be a thriving VA, the key lies in client acquisition. However, finding clients as a VA, especially when you’re just starting out can be extremely daunting. The perfect scenario would be clients just rolling in without you having to […]

January 30, 2024

How To Find Clients As A VA

Best Marketing Campaigns of 2023

Digital Marketing

2023 has been a year of innovation and new technologies when it comes to marketing. AI is everywhere, and brands are going all out with unique collaborations and strategies to keep us hooked. There were some brands in particular that went all out and completely owned the game with their marketing campaigns and left a […]

December 27, 2023

The Best Marketing Campaigns Of 2023

Benefits of Hiring a Virtual Assistant

Virtual Assistant

Ever feel like you have too much on your plate? From managing your team to growing your business you feel like you have to wear too many hats to keep up with your business. I feel you. However, you don’t have to be stuck in this never-ending cycle forever. With the rise of remote working, […]

December 20, 2023

Benefits of Hiring a Virtual Assistant

Content Pruning

SEO

Marketers often prioritise adding new content to their websites, believing that constantly churning out new content is the way to better marketing. However, that might not always be the case. The ultimate content marketing strategy isn’t solely centred around creating the next best content; it’s also about leveraging what you’ve already got. As it turns […]

December 12, 2023

Understanding Content Pruning And Its Benefits

Benefits of blogging for small businesses

Small businesses have a lot to gain from blogging. It’s a great way to connect with potential and current customers, as well as give your SEO a boost. You can also show off your expertise and prove your business as an industry expert. Blogging takes time so hang in there. You won’t reap the benefits […]

December 8, 2023

Readability

SEO

Readability is an important factor of SEO that people often ignore. It is a measure of how readable your content is to users. If your content is hard to read and gets people’s heads scratching, search engines may not be too keen on giving it a high rank in search results. On the flip side, […]

December 4, 2023

The Importance of Readability For SEO

Social media marketing mistakes

Social media is an incredible tool for businesses to boost their online presence. It’s practically free with a low barrier to entry making it the go-to marketing channel. However, while it’s an incredible tool to connect with your audience, there are many pitfalls that you may encounter.  In this blog I’m here to talk about […]

December 3, 2023

Social Media

11 Costly Social Media Marketing Mistakes to Avoid

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